A good point

What makes a good point?

Well, it depends…

Is that how can you make a point well? Or perhaps why is the point itself of value?

We can use an algorithm or formula to construct a point. It might be crafted very well but without paying attention to the context it would just be abstract or sterile.

Or we could produce something that hits the metaphorical bull’s-eye. But if it doesn’t have the sense of human connection behind it then it starts to feel manipulative.

So what is a good point?

Because I am certain that the most brilliantly constructed point in the world will not effect change in another person unless it also resonates and speaks to their heart. And that’s not an algorithm it’s a story.

And guess what? It takes time.